IBM – Plant

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Ogilvy One

:20 Spot

This piece was a unique deliverable, designing, modeling, and animating the plant in several loopable passes that would be coded into Flash and controlled and looped by the user. For a full interactive specimen, see the project in the web section of our site. This version, however, really shows off the amazing rendering and detail in the piece, not the least of which is the custom-designed hair simulation developed to make such dynamic thorns along the body. The audio was custom sound designed and scored as well.