Working with creatives from O+M along with another editorial company, we worked to design a series of campaigns for Miller Lite that were different from the typical beer commercial. This spot is interesting to me because of it’s subtle simplicity, and yet charming execution. From footage to sound design to delicate typography to a simple, beautiful logo ending, we feel that this proves that some of the nicest solutions aren’t always the loudest or brightest.
Category: Ogilvy
Using 3D and 2D, we created a spot highlighting UPS’ latest tracking abilities (a novel technology at the time) in a pure graphic world.